Sales Primer

Founders leading early-stage start-ups struggle to gain “traction.” You need it. Investors want to see it. Repeatable, predictable sales are the foundation of viable ventures. But how do you engineer “traction?” How do you set sales milestones, and then design a scalable sales engine to achieve those sales goals. The Sales Primer TM system helps you get it done. Founders are using Sales Primer TM to:

  • Design a sales process

  • Forecast achievable sales goals

  • Benchmark pipeline metrics

  • Develop recruitment roadmap

  • Build campaign budgets

  • Verify funding requirements

  • Raise investment money

The Partnership

  • Quarterly Sales Webinars that include:

    • A customized 4 Hr “Sales-Readiness” Diagnostic Workshop with your company personally facilitated by both Colin McWhinnie and Chris Stairs.

    • Includes a complete review of your current lead generation, sales process and marketing collaterals.

    • 1 hour live review of Assessment with Actionable Next Steps Includes Findings & Recommendations Report (4-5 pages)

    • 2 hours of follow-up one-on-one coaching with Colin and Chris.

    • Life-Time Sales Primer Web Access